In the beginning, there was the column. And the author of the column, seeking to increase her brand, started a blog. And then there was Facebook, and the author did realize that she could set up a page that accepted something called ‘feeds’ from the blog.
And then the blog quit feeding the FB page, and the author didst realize this and implemented the semi-low-tech solution of just posting in two places.
And then the blog didst resumeth its ‘feed’ and all the readers threw up.
Which is a nice way of saying, “If this posts twice I’m not sure what the bleep to do about it.”